Southwest will allow pax to convert unused tickets to frequent flyer miles
This is clever. If passengers are stuck with unused ticket credits (say, from a recent pandemic), Southwest will now allow them to convert that $$ into frequent flyer miles:
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Comments
As a Southwest advocate and A-List Preferred kinda-guy, I'm not surprised and love seeing their care for their travelers in tangible and useful ways. Thanks for the link!
It's great to see this kind of commitment to the customer and it will be interesting to see if other airlines follow their lead.
Southwest has always done a fantastic job around customer loyalty. Glad to see them constantly raising the bar.